The job market is shifting, and let’s be honest, the outlook isn’t promising. Layoffs are piling up, hiring freezes are spreading, and even companies that used to scoop up talent without hesitation are now tightening their belts.
If you’ve been waiting for the “right time” to go after your dream job, that time was yesterday. The second-best time? Right now.
Why is unemployment rising?
It’s not just tech. Industries across various sectors, such as finance, media, and healthcare, are experiencing significant pressure. Companies are cutting costs, and unfortunately, that often means cutting jobs. I recently spoke to a former colleague who got laid off after 10 years at a company she thought was rock solid. Now, she’s scrambling to get back in the game.
Here’s the harsh truth: the more unemployment rises, the harder it gets to land a great role. More competition means fewer open positions. But while others are panicking, you have the chance to be smart about it.
Why Good preparation is everything?
Companies are still hiring, but they’re being pickier than ever. It’s not just about having the right skills; it’s about knowing how to present yourself as the absolute best fit. And that’s where preparation makes all the difference.
Look, we all know someone who just “winged it” and somehow landed a great job. That’s not how things work in a tight market. If you’re serious about securing a role at a company like Google, Amazon, or Morgan Stanley, you need to start prepping now.
How to get ahead of your competition?
Here are four things you can start doing today to position yourself as a top candidate:
1. Get Seriously Good at Interviews
Most people don’t realize how many job offers are lost at the interview stage. A sloppy answer or awkward pause can cost you big time. That’s why InterviewPal and Big Interview exist, to give you AI-powered mock interviews and expert feedback, so you’re not just “hoping for the best.” Trust me, a few rounds of practice can completely change the game.
InterviewPal is a modern AI-powered platform designed to help job seekers practice and refine their interview skills. It provides mock interview simulations that analyze your responses, tone, and delivery, giving real-time feedback on areas that need improvement. Whether you’re struggling with behavioral questions or technical assessments, InterviewPal ensures that you get structured, data-driven insights to improve your confidence and performance. For those targeting competitive roles, the platform tailors practice sessions to industry-specific questions, making it easier to prepare for companies like Google, Amazon, or Morgan Stanley.
On the other hand, Big Interview is a comprehensive interview coaching system that combines expert training videos with an interactive practice tool. It’s widely used by job seekers looking to refine their answers and develop a strong storytelling technique in interviews. With customizable mock interview options, resume feedback, and detailed analytics, Big Interview helps candidates build the confidence needed to stand out in high-pressure interview settings. Whether you’re a recent graduate or an experienced professional, using Big Interview ensures you’re well-prepared to navigate even the toughest interview scenarios.
2. Impove your skills like there is no other option
When companies have more options, they tend to choose candidates with the strongest skill sets and most relevant experience. To stand out, you need to be proactive about upgrading your knowledge and abilities. Whether it’s deepening your expertise in financial modeling, mastering Python, or pursuing a project management certification, investing in your skills now will pay off later. Online platforms like Coursera and Udemy provide accessible and budget-friendly courses, but don’t stop there, consider industry-specific certifications or hands-on projects that demonstrate your expertise in real-world scenarios.
3. Make Your Resume & LinkedIn Stand Out
A generic resume won’t cut it anymore. Every application needs to be tailored to the job you’re applying for. And make sure your LinkedIn profile is up to date, as recruiters actively search for candidates there every single day to find candidates. If your profile isn’t optimized, you’re leaving opportunities on the table.
Keep an eye on job postings from your dream companies and adjust your resume keywords accordingly. Hiring managers literally scan for those exact words.
4. Network Like Your Career Depends On It (Because It Does)
Yes, unemployment is rising, and companies are becoming more selective about who they hire. This doesn’t mean opportunities have disappeared, but it does mean you need to take control of your job search now. Employers are prioritizing candidates who bring value, adaptability, and strong interview skills to the table.
If you’re serious about landing your dream job, preparation is key. Start by refining your interview technique with tools like InterviewPal and Big Interview, which provide structured, AI-driven mock interviews and feedback to help you improve. Beyond that, update your resume to align with the latest industry expectations and ensure your LinkedIn profile is compelling enough to attract recruiters.
Don’t wait for the market to become less competitive, take action today. The best jobs won’t simply land in your lap; you need to position yourself as the best candidate possible. Stay proactive, keep improving, and give yourself the edge over others still hoping for things to return to normal.
The best jobs aren’t going to fall into your lap, you have to go after them. And if you start now, you’ll be way ahead of everyone who’s still hoping things “go back to normal.”
So, what’s your next move?