(NewsNation) — With economic uncertainty rising under President Donald Trump’s agenda and some analysts warning of a recession, many Americans are flocking to gold as a financial safe haven.
Gold prices soared to a record high of $3,500 per ounce this week, according to Bloomberg.
Financial analysts have said gold hasn’t lost value amid recent stock market swings, pointing to the drop in traditional hedges like government bonds and the decreasing value of the U.S. dollar.
Gold and jewelry exchanges have reported that more people are investing in pure gold, such as bars and coins.
And while it may not boast the same price tag as pure gold, some merchants have said sellers are also finding value in their home collections.
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“When you tell them that this necklace from their grandma or that they’ve had sitting around is worth $400, they’re shocked, and lots of times they’re ready to sell,” said Charlie Erthal, a coin specialist at Scotsman Coin and Jewelry in Missouri.
“Your average wedding band is probably anywhere from $150 to $200, necklaces can be up to $500,” he said. “But I’d say the average person might have anywhere from $200 to $1,200 worth of scrap gold just in their drawer.”
Gold exchange-traded funds, which allow investors to buy shares of a trade rather than physical gold bars or jewelry itself, offer another option. According to the World Gold Council, global gold ETF inflows in the first quarter of 2025 were the second-highest on record.
Still, not everyone agrees gold is the best move.
Some financial analysts have cautioned that gold is less reliable than the stock market as a long-term investment strategy.